“Viennafair”

Success at the 10th edition of VIENNAFAIR

This year’s edition of VIENNAFAIR The New Contemporary saw a record-breaking 25,274 visitors pass through its doors and also celebrated successful sales reported by its participating galleries. Flatland Gallery, Amsterdam, sold all three sculptures by artist Carolein Smit on the opening evening of the fair, as well as numerous photographic works; whilst Ernst Hilger, Vienna, realised five-figure prices for a sculpture by Deborah Sengl, sold for €60,000 to a Polish collector, and a work by Ángel Marcos, sold to an Austrian collection for €16,000 . Highlights for German galleries include the sale of Gerhard Richter piece, Abstract Painting, sold by Galerie Michael Schultz, Berlin, for €950,000, whilst Andreas Binder, Munich, sold a work by Yigal Ozeri to MOCAK Museum of Contemporary Art in Krakow. The section ZONE1 — an initiative to support the careers of young Austrian talent and galleries, selling works at affordable prices — also reported positive results with Galerie Hubert Winter, Vienna, selling out entirely of certain pieces by young Austrian photographer Tina Lechner, whose works ranged from €1,600 to €2,400....

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Programme for Viennafair 2014

VIENNAFAIR The New Contemporary is to take place from 2 to 5 October 2014 in Vienna, Austria. VIENNAFAIR is a contemporary art fair focusing on art from central, southern and south-eastern Europe. This year, it will include a number of galleries across Vienna including: Meye Kainer, Kerstin Enghold and Ernest Hilger. Amongst international participants, the majority are from Germany, with a similarly large number of representatives from Romania; 30 artists from the country will be exhibiting in five galleries: Anaid Gallery, Anca Poterasy gallery, Jecza gallery, Galeria Plan B and Zorzini gallery. The fair will also collaborate with OMV for the project Dialog: New Energies initiated at VIENNAFAIR in 2011. Also on the programme is the Vienna Focus, which will concentrate on Azerbaijan, featuring discussion forums, three award ceremonies and a discussion space for the exhibition’s curators. In 2013, the fair welcomed over 23,000 visitors....

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Viennafair The New Contemporary presents: Happiness

Vienna, 17 September 2013, Art Media Agency (AMA). The contemporary art fair Viennafair The New Contemporary, which has taken place in Vienna since 2005, is set to continue this year from 10 to 13 October 2013. The edition of the fair is celebrating galleries from West and South-West Europe. These galleries are to be presented alongside galleries from Eastern Europe. After the fall of the Iron Curtain, Vienna has become a place of artistic exchange between East and South-East Europe, and the Viennafair intends to make the most of this key role. During the fair, the project “School of Happiness” (formerly “Vienna Talks”) is organizing daily meetings for artists and professionals in various domains such as psychology and philosophy, to discuss and exchange ideas surrounding the theme of happiness. In the same vain, Austrian producer Harald Friedl is to present his film piece What Happiness Is, which deals with the meaning of happiness. The film tells the story of two happiness investigators, a man and a woman, who, on behalf of the King of Bhutan, move around the country using a barometer to evaluate the well-being of the people. Meanwhile, fair visitors can also discover the project “Vienna Pop” within which “School of Happiness” presents international and Austrian artists asking fundamental questions such as “Can art affect our lives and teach us to live differently?”. Visitors can also stay informed about the artists present at the fair, and find out “Why art makes them happy” with “Vienna Click”. The event is also presenting a prize, the Happiness Award. The Viennafair, which seeks to establish a dialogue with the public, is organizing an international art video competition. The three best projects will be shown on the fair’s blog, thenewcontemporary.com, and the winner will receive €1,000 and a presentation at the Vienna Live...

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Vienna is a major centre for Eastern European contemporary art

Vienna, 27 June 2013, Art Media Agency (AMA). VIENNAFAIR The New Contemporary, which has been held in Vienna since 2005, is to take place between 10 and 13 October 2013. This year’s edition of the fair will highlight galleries from the East and South East of Europe. These institutions will be presented alongside galleries from Western Europe. Christina Steinbrecher-Pfandt and Vita Zaman, the two artistic directors of the fair, stated that “VIENNAFAIR allows already-established galleries to build a network with emerging galleries in Eastern and South-eastern Europe, namely those in Poland. Several Austrian galleries are participating, and a large number of galleries from Vienna will be represented. We are completely redefining the notion of a meeting between the East and the West. After the fall of the Iron Curtain, Vienna has established itself as a centre for artistic exchange between Eastern and South Eastern Europe; VIENNAFAIR aims to perpetuate this tradition.” This year, focus is to be placed on non-profit institutions and young galleries based in Romania and Turkey. The event will also include exhibition spaces dedicated to promoting the development of contemporary art in the Caspian region. This project, entitled Diyalog, will be directed by art expert Gaisha Madanova and will feature a section entitled ZONE1, which will offer to visitors the opportunity to discover the works of a few selected artists. The fair will also include several lectures and debates centred around current developments in contemporary art. VIENNAFAIR The New Contemporary hopes to attract new buyers, thanks to the focus it is placing on these specific themes. Vienna’s Chamber of Commerce is also participating in the event, offering two prices of €5000 to established and emerging...

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Final results of Viennafair

Vienna, 25 September 2012. Art Media Agency (AMA). Collectors, curators and art enthusiasts, along with 122 galleries, took part in the fourth Viennafair The New Contemporary. One more time, Vienna became the centre of the international art market and a place for the East and West to exchange ideas. With 17,132 visitors, Viennafair achieved a slight increase compared to previous years. Viennafair’s focusing on galleries from Central and Southern Europe makes this event unique. The number of encouraging comments from local and international collectors evidences the real success of Viennafair. “The fact that this warm reception reflects  in the successful transactions for the numerous galleries is even more gratifying” said Sergey Skaterschikov, founder of Next Edition Partners GmbH and majority shareholder of VF Betriebsgesellschaft mbH. The Austrian galleries declared large amount of sales as well, like Galerie Thaddaeus Ropac (Salzburg) which sold a llya Kabakov work to a Russian collector. Viennafair can be satisfied and pleased with its success, and serenely plan its next...

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