“Albane Rouvière”

Ready Art, “the Hermès of the French artistic scene”

Launched in 2015, Ready Art may well become the indispensable tool for collectors who wish to encounter the French contemporary scene over the Internet. This selective website is a place where handpicked artists meet galleries. The platform Ready Art sets out to present top artists from today’s French scene to cybernauts from every country. The founders of this wonderful project, Tristan Vyskoc and Albane Rouvière, come from the universe of finance, but have always maintained close links with contemporary art. They are collectors themselves, and Tristan Vyskoc, also an artist. We talk strategy and artistic creation, collection and start-ups …   What originally inspired you to launch the Ready Art site? Tristan Vyskoc: We both worked in consultancy for fifteen years. We sold our business in 2014 and really wanted to work in art. We’d already invested in art-related web sites such as Artips and Barter. At the same time, we’ve always been collectors, and I’m also an artist. We noticed that artists close to us had trouble being represented on the Web. So we looked for a viable economic model with a very strong positioning. We worked for twelve months before launching Ready Art, in February 2016. We want to show the French scene exclusively and to support it internationally, with the idea of becoming the Web leader on the French scene in five years’ time. Many people told us that we were “crazy” and that we wouldn’t succeed… Albane Rouvière: Our site promotes the French artistic scene but our spectrum is fairly broad. Our artists are French, whether born or residing in France, or having a strong link to France. In addition, Ready Art is a networking platform. Works can be placed on the web site by galleries, or artists directly when they aren’t represented by a...

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